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Development time line

The anticipated timings for the development of the LOFAmark scheme are shown below.

  • July - October   
    Consult on the design and operation of the scheme

  • November -  December
    Finalise the scheme.  Produce documentation

  • January 2010
    LOFA members allocate products into scheme categories & produce labels & literature

  • July 2009
    LOFA members market products to retailers

  • Spring 2010      
    Scheme products available in-store.  Consumer marketing campaign